Responsible Gaming

Introduction

Gambling should always be a form of entertainment, not a way to earn money or solve financial difficulties. While most people gamble responsibly, it is important to recognise that gambling carries risk and to keep it enjoyable by staying in control. Never bet more than you can afford to lose, and never chase losses.

Age Verification

In Great Britain, you must be at least 18 years old to legally gamble. Licensed operators, including William Hill, are required by law to verify your age and identity before you can deposit or play. Underage gambling is a serious offence, and we strongly advise parents and guardians to use parental controls and keep login details secure.

Warning Signs of Problem Gambling

If you recognise any of the following signs in yourself or someone else, it may indicate a gambling problem:

• Chasing losses – trying to win back money you have lost by betting more
• Hiding gambling from family, friends, or colleagues
• Spending more time or money on gambling than intended
• Neglecting work, studies, or relationships due to gambling
• Borrowing money or selling possessions to fund gambling
• Feeling anxious, guilty, or irritable when trying to stop
• Lying about gambling habits or being defensive when asked

Self-Help Tools

Most reputable gambling sites, including William Hill, offer a range of tools to help you stay in control:

• Deposit limits – set a maximum amount you can deposit daily, weekly, or monthly
• Loss limits – cap the amount you can lose over a set period
• Reality checks – receive pop-up reminders of how long you have been playing
• Self-exclusion – block yourself from gambling for a chosen period (from 6 months up to 5 years or permanently)
• Session time limits – control how long each gambling session lasts

These tools are free, easy to activate in your account settings, and can be adjusted at any time.

Support Organisations

If you are worried about your gambling or need to talk to someone, the following organisations provide free, confidential help:

• United Kingdom: GamCare – National Gambling Helpline 0808 8020 133 (24/7), and GamStop – free self-exclusion scheme for UK-licensed sites
• Australia: Gambling Help Online – 1800 858 858 (free, 24/7)
• Canada: Responsible Gambling Council – resources and support across provinces
• United States: National Council on Problem Gambling – 1-800-GAMBLER
• Germany: Bundeszentrale für gesundheitliche Aufklärung (BZgA) – online advice and helpline
• Other countries: Please consult your local national responsible gambling organisation – a quick search for "problem gambling help [your country]" will direct you to the most relevant service.

Call to Action

If you feel that gambling is no longer a form of entertainment and is becoming a problem, please seek help today. Reaching out is a sign of strength, not weakness. Contact one of the organisations above, use the self-exclusion tools available, and speak to someone you trust. You are not alone – help is available now.